Who we are
Gravitate has been operating as a full-service web design and optimization agency since 1999 with extensive experience in the travel industry. We don’t need to outsource your work overseas or to robots. We are real people, with a real passion for what we do—see for yourself!
“Finding the right fit when it comes to selecting agency partners is no easy task for a business as fast paced as CLV. Sometimes it just happens, and in relation to Gravitate, it just happened. Together, we took the first step in designing a platform that is beautiful to look at, intuitive to use and endlessly scalable. I enjoy seeing the west coast style and trends influencing and shaping our digital brand nearly as much as I do collaborating with Gravitate to further build our partnership.”
Travel and Tourism Marketing Resources
Whether you’re on a collaborative tourism board or are simply a business that relies on guests from out of town, there’s no template or one-size-fits-all solution for your unique needs. In fact, the majority of travelers admit to searching for the most relevant information regardless of the travel company providing the content—that it is to say, they’re more loyal to their own needs than to any particular brand.
This means that, as a destination marketer, you have to earn (and re-earn) your audience’s consideration at every stage of the buying cycle and on every device. Gravitate understands the needs of travel marketers and identifies key touchpoints throughout the cycle, connects trip planners to the answers they’re searching for, and ultimately, highlights your destination in the best possible light.
How Travel/Tourism Companies Can Nail Market Segmentation
Considering the travel market is far too large and diverse to reach effectively, tourism marketers use segmentation to better understand customer needs and allocate marketing dollars effectively. Beneficial segmentation is…
Travel Websites That Sell More Than a Destination
If you were to browse the lifeless onslaught of travel trend blogs in the past few years, you’ll notice that millennials are taking over the industry. According to a study…
Travel Websites Should Take You on a Journey but Not Leave You Lost
You are super excited, as you are finally planning a much-needed vacation. You have a few ideas for where you want to go, but you haven’t nailed down your plans…
Content that Inspires Us to “Book Now”
Your audience is adventurous and always on the move, so keeping their attention can be difficult. Over 90% of your audience will promptly leave your website or mobile app if…
Geolocating Carmen Sandiego
Geolocation offers a great improvement in user experience by providing the ability to identify the location of an Internet-connected device. How you ask?