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Multi-channel, blended search strategies for full-funnel lead generation.
Gravitate’s local SEO services provide businesses of all sizes with tailored SEO strategies for unique industries and business models. Get discovered on Google and other search engines, build trust and credibility with online reviews, target your ideal audience, and see more traffic for a clear ROI.
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Want your local business to stand out from the crowd? Gravitate’s local SEO services provide businesses of all sizes with tailored SEO strategies for unique industries and business models. From targeting local audiences to crafting data-driven strategies, we are committed to delivering direct results.
Our approach to SEO centers around content strategy. With the right technical SEO fundamentals in place and a solid understanding of local competitors, strategic optimization can transform your online presence in your community. If you want to learn how we’ve helped hundreds of local businesses transform their digital presence through SEO, including our own, drop us a line.
We would not be in business right now if we did not have Gravitate working for us. Their Digital marketing team is a huge part of our success and continues to help us grow our market share even as our industry declines.
We love how everybody we worked with at Gravitate hasn't kept us in the dark. They're super transparent about the whole process, and they're skilling us up in our own internal capacity for things and understanding things as well. It's just been a fantastic experience overall. And the level of customer service that we get from you guys, it's been amazing.
Working with Gravitate is a good business decision. Their team brings a blend of teamwork, critical analysis, and clear communication. They take the time to understand our needs and deliver thoughtful, strategic solutions that consistently exceed our expectations. We’ve appreciated their collaborative approach and their ability to break down complexity. Above all, they are just good people—genuine, dedicated, and a pleasure to work with. We look forward to continuing this strong partnership.
The talented team at Gravitate has built us a fantastic website that's as beautiful as it is smart. Our end users are delighted by the lovely interactions and ease of navigation Gravitate’s delivered and our internal team is thrilled with the smarts Gravitate’s built into the platform. Adding, updating, changing our site is intuitive and we have a solid toolset that will help us continue to grow into the future. The responsive customer service, thoughtful design work and intelligent systems Gravitate provided are greatly appreciated.
I've enjoyed the Gravitate team's conciseness and organization (and the results, too!)
Local search has completely transformed how customers find and interact with businesses in their community. Your potential customers likely Google when searching for services, consumer goods, restaurants, and more.
76% of mobile users who search for something nearby will visit a business within 24 hours – and 28% of those people will end up making a purchase. This is why local search engine optimization via your Google Business Profile is an important first step to establishing credibility and visibility for your business.
A well-optimized profile creates more than a basic business listing—it serves as a first impression for potential customers. When done successfully, your profile can drive organic discovery, reviews, website visits, and foot traffic to a physical location.
A thorough local SEO audit is crucial for marketing your business online. Through thorough keyword research, our team identifies the key terms and phrases your potential customers are actively searching for.
But this isn’t just about finding popular keywords. We use data to understand the specific intent behind local searches in your market—providing you with the tools needed for optimal success.
For local businesses, forging personal relationships with customers is a major draw. This is especially true for brick-and-mortar businesses offering in-person services.
A great SEO strategy extends beyond curb apparel, creating an online persona that is just as inviting as your physical storefront. With quality copy, images, reviews, and more, you can build trust before someone sets foot in your location or books your services.
BedMart is a locally-owned and operated family business with over 40 locations throughout Oregon, Southwest Washington, and Hawaii. With roots dating back to the early ’90s, Bedmart is also one of the few regional mattress chains remaining in the US—the rest are either national behemoths or mom-and-pop shops with a couple of locations.
For CariFree, Gravitate is proud to be far more than just a website developer. Our relationship began by overcoming a handful of urgent technical challenges and grew into our current, long-term partnership which—if we’re being honest—truly reflects the ideal client/agency relationship.
Performance Contracting, Inc. (PCI) is among the nation’s leading specialty contractors providing nearly thirty diverse trades to the industrial, commercial, and non-residential markets. With over 60 branch offices nationwide we were tasked with combining nearly two dozen websites into a single robust offering capable of showcasing nationwide expertise while also serving up detailed contact information depending on where potential customers are located.
Did you know that only .44% of people click on the second page of Google? That’s why it’s so important for local businesses to optimize their search presence online. Working with Gravitate not only bolsters your SEO and sets your business up for success—we take the burden of SEO optimization off your hands. Businesses with a strong local SEO presence have the resources necessary to build a foundation for continued growth and prominence in their community.
At Gravitate, we have a tailored approach to SEO for local businesses—from the initial audit to post-execution reporting. Reach higher regional rankings and better traffic with a strategy made specifically for your business. Here’s a quick overview of our process:
Amazon can be a minefield for companies without much experience. Netrush partners with iconic brands to control the chaos of selling on Amazon and needed a website that reflects both the professional expertise and the personal touch the Netrush team earnestly puts into every partnership.
A well-executed SEO strategy influences local success. This encompasses multiple local ranking factors—including the optimization of your Google Business Profile, maintaining consistency across citations, and more. Unlike national SEO, these factors must be optimized for your geographical location.
Understanding how search engine ranking factors are intertwined will help businesses prioritize efforts and effectively allocate a budget. While each of these points are important, we will evaluate your market competition, and business type to make recommendations and execute a strategy for each.
A well-optimized Google Business Profile determines both ranking and clicks. Even if your business ranks at #3, a properly optimized profile may receive more clicks than businesses that outrank them.
A complete profile includes accurate categories, clear service descriptions, high-quality imagery, and comprehensive business information.
We make sure that your Google Business Profile stands out from the competition.
Name, Address, and Phone number (NAP) consistency means making sure that your information is accurate and uniform across all directories and citations. Inaccurate or inconsistent content can lead to a negative or confusing user experience. Search engines can recognize this and dampen your chance of search ranking success.
Citations also boost your credibility with search engines and ensure that potential customers can find accurate and useful information about your business. In addition to boosting your SEO, you want to take advantage of any potential instance that your business will appear on search.
Reviews let both Google and potential customers know your business is reputable and valuable to your community. Positive reviews help build trust and responding to reviews shows that you are an active and engaged business.
In fact, research shows that 93% of consumers say online reviews influenced their decision to make a purchase or take the next step toward visiting a location. This indicates that people rely heavily on other people to make purchasing decisions.
Be sure to remind customers to leave reviews—either online or in person—and reply to them whenever you can. Even if it’s simply a “Thanks for the review!”Google will see you as an engaged and trustworthy business.
On-page SEO is the SEO strategy used on a website’s pages to increase search engine recognition and direct traffic to a business. A properly formatted and visually appealing site is important to keep eyes on the page and increase the click-through rate. But you need to make sure that someone clicks on your page in the first place.
Optimizing your website with locally relevant keywords will increase your chances of ranking enough to get noticed. Keywords should highlight high-demand services in your area with relevant headings, meta descriptions, alt text, and more.
Creating locally focused content goes beyond SEO fundamentals and keyword placement—your content must be able to address local needs and interests. When considering on-page SEO, it’s important to maintain a balance between keyword implementation and information-rich content.
The Gravitate team has been truly wonderful to work with. They are quick to respond and excellent at communicating and explaining. I’m so grateful they partnered with us to improve our eCommerce site. With their help, our customers have an easier time finding us online which is having a direct impact on our sales.
A well-executed SEO strategy influences local success. This encompasses multiple local ranking factors—including the optimization of your Google Business Profile, maintaining consistency across citations, and more. Unlike national SEO, these factors must be optimized for your geographical location. Here’s a complete overview of SEO factors to consider, and how they can work together to boost your search presence.
For over 25 years, we’ve partnered with companies to deliver ROI through redefining their digital experience. Our team of 30+ experts works as an extension of your own, crafting marketing efforts that bring in results—without the fluff.
Understanding the complexities of local SEO can raise some important questions. Now that we’ve learned more about how we work with businesses to bolster their online presence, let’s go over some of the common questions our clients have. Because it can certainly be daunting to think about!
Local SEO helps businesses rank higher in local search results. This can include landing page, website, and Google Business Account optimization determined by an in-depth SEO analysis.
Local SEO is the best and most cost-effective way to increase online traffic and get people to visit your location. The strategy includes review monitoring, citation management, and creating localized content.
Creating a stand-out online presence in your community drives measurable results—from storefront visits to online purchases or service bookings. That’s why it’s important to choose the best local SEO company for your business.
Local SEO ranking factors are what Google and other search engines use to determine local search visibility. Such factors include mobile optimization, link building, citation consistency, and various other factors we’ve discussed.
Google specifically prioritizes the relevance, distance, and prominence of your business. Gravitate’s local SEO services offer the insight and resources necessary to optimize these factors. Therefore, it increases your chances of outranking the competition and maintaining your visibility.
When it comes to local SEO success, setting realistic goals is important. Initial improvements can take weeks, while more dramatic gains emerge over several months. Long-term, sustainable results can take even longer as authority, visibility, and trust are established.
This is the case for most SEO strategies—local or otherwise. Continued care is essential as your local market, competitors, and search algorithms evolve.
However, with some minor tweaks based on our targeted and detailed analyses, you’ll be able to see improvements to your online and physical traffic sources in no time. Then, we’ll be there to provide support in whatever capacity you need.
Choosing Gravitate for your local SEO strategy means partnering with a team that understands the intricacies and special attention required for local business success. We combine creative with technical for optimal reach, brand presence, and success.
Unlike agencies with a one-size-fits-all approach, we craft personalized strategies based on our client’s unique needs and local market insights.
Our expertise is demonstrated through the countless small businesses we’ve worked with to bolster their online presence. From technical audits to implementing keyword strategies, we are able to compile custom data to understand our client’s current online performance. We are committed to constantly evolving our innovative process in local search.
Gravitate’s six-step process encompasses everything you need to increase visibility. Our data monitoring and optimization ensures your business stays ahead of any changes in the ever-evolving digital landscape. Because we understand that local SEO isn’t just about ranking right now—it’s also about building a trustworthy brand that can find long-term success.